In this research, conducted by The Relevancy Group and sponsored by Zeta Global, we explore using Artificial Intelligence to power Person Based Marketing.
Join the webinar to learn:
● How has the customer experience changed to make person-based marketing more acceptable?
● How is AI (Artificial Intelligence) being utilized for personalization and how confident are marketers in these machine learning capabilities?
● What data is necessary to optimize AI in personalization?
● What are the steps to improve personalization sophistication, develop individualized experiences and leverage AI?
● What is the revenue upside of using AI personalization over human curated personalization?
• David Daniels, CEO & Founder - The Relevancy Group
• Nicholas Einstein, VP of Research - The Relevancy Group
• David Schey, SVP Customer Experience - Zeta Global
Register to learn how to improve the customer experience