Led by tenured industry analyst and marketer David Daniels, The Relevancy Group (TRG) provides market research and advisory services. We measure consumer and executive behaviors to develop strategies that optimize a return on marketing investments. Each Analyst has a minimum 15 years of experience in digital marketing. 

Consumer Holiday Attitudes and Marketing Behaviors, 2018

Based on a November 2018 Consumer Survey by The Relevancy Group, sponsored by Zeta Global we explore U.S. consumer holiday attitudes. We reveal consumer shopping, email marketing, mobile and social behaviors. We will share last minute tactics and considerations to optimize for the important holiday season.

Attend this webinar and learn:

• What are consumers planning to spend online this holiday season and how this trends from 2017?

• What offers are likely to influence purchasing decisions?

• What sways consumers to select a brand?

• How many brands do consumer's opt-into and shop from?

• What are the most important holiday trends for marketers?


• David Daniels, CEO & Founder - The Relevancy Group

• Nicholas Einstein, VP of Research - The Relevancy Group

• Tim O’Leary, Senior Vice President - Zeta Global

2018 Email Agency Buyer's Guide Review

Optimizing Email Deliverability with AI