Led by tenured industry analyst and marketer David Daniels, The Relevancy Group (TRG) provides market research and advisory services. We measure consumer and executive behaviors to develop strategies that optimize a return on marketing investments. Each Analyst has a minimum 15 years of experience in digital marketing. 

The Value of Online Personalization

Featuring new research by The Relevancy Group, sponsored by Liveclicker we explore how marketers can advance their online personalization sophstication.  We reveal the tactics that are having the greatest impact on email marketing metrics and revenue.

Questions that we will answer on this webinar:
•    What is the state of data utilization and personalization?
•    Is there a correlation between  personalization sophistication and marketing results?
•    How do marketers view the effectiveness of marketing channels?
•    Which investments should organizations make in personalization and what business improvements can be expected?
•    What personalization expectations do consumers have?

• David Daniels, CEO & Founder - The Relevancy Group
• Nicholas Einstein, VP of Research - The Relevancy Group
•Justin Foster, Co-Founder/VP Market Development - Liveclicker

Email Marketing Mobile Readiness in 2018

Consumer Holiday Attitudes and Marketing Behaviors