Led by tenured industry analyst and marketer David Daniels, The Relevancy Group (TRG) provides market research and advisory services. We measure consumer and executive behaviors to develop strategies that optimize a return on marketing investments. Each Analyst has a minimum 15 years of experience in digital marketing. 

The Return on Email Marketing Personalization, The ROI



The Relevancy Group and OneSpot are launching groundbreaking new research that examines the role of personalization in email marketing programs, and the business impact of increased relevance.

We address:
•    The email marketing landscape
•    The roles & goals of email personalization
•    The business impact of personalization initiatives
•    Pragmatic advice for getting started

Presenters  include:
•    David Daniels - CEO & Founder of The Relevancy Group
•    Nick Einstein - VP of Research + Principal Analyst - The Relevancy Group
•    Damian Borichevsky - SVP, Customer Success + Business Development - OneSpot

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